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August 23, 2021 in Company profile, Startup Idea

Digital marketing as a career

Let me first tell you story, Meet Jeffy, digital marketer, he started his career with Amazon as digital marketer. How did he get here? a few years ago Jeffy began to see a large number of opportunities popping up in the field of digital marketing. To begin his entry to the field, he needed to understand what exactly digital marketing was so great about. First Jeffy learnt digital marketing was a form of marketing through which you could advertise to people digitally. Digital marketing leverage different channels like search engines, website, social media platforms, email and mobile applications it would give digital marketers an email opportunity to understand the audience better. Being less expensive than traditional form of advertising, digital marketing is effective way of marketing. after completely understanding digital marketing jeffy learnt there was more to digital marketing than he initially thought. He learnt there are many different types of digital marketing;

  • Content marketing
  • Search engine optimization
  • Pay-per-click
  • Social media marketing
  • Email marketing

That’s how jeffy started his career in digital marketing. so digital marketing is a go-to career to choose, you need no degree and still be successful by just knowing the concept of digital marketing. I would like to share a strategy which worked well for me to get clients on LinkedIn. Imagineyou are a graphic designer and want clients online, the following points will only work if you put in some work.

  • Cover Image
    used to showcase your work or your offer or your CTA.
  • A winning bio
    use this formula;
    What you do+ whom do you work for + how you help.
  • Search Bar
    Search for potential clients.
  • Use feature
    use the featured option on your profile to show your past work. Showcase samples.
  • Engagement
    grab attention and engagement because that’s the only way they will notice you.

  • Consistency is the key
  • Engage each day
  • Connect with the right people
  • Your profile should be optimised
  • Be creative with your content
  • Experiment



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